I have just found another article for Amadeus which talks about redesigning the mobile service recently. Because there are so many smartphones coming to the market and they are very popular Amadeus had to obviously consider that they have to keep up to date with their services so they improved and redesigned the app the have launched a few years ago.
The m-Power mobile travel app for Amadeus debuts a full redesign
In advance of official word from Amadeus, Tnooz has learned that the GDS’s customizable and brandable application for travel agencies — M-Power 2.0 — has been fully redesigned by Sound of Data.Travel agency customers of Amadeus can now sign up for the latest version, which debuts first as iOS only, and comes with new pricing terms. The first branded apps will be available in the App Store this month and will let agencies distribute the full range of GDS air content directly with no 3rd party content connection.
The app’s new features include:
- TripIt-style interface for itinerary management
- the new ability to manually add booked flights by simply entering a flight number and departure date
- the ability to manually add booked hotel reservations
- the addition of WorldMate-style weather forecasts for a destination for 7 days (up from 3 days previously)
- an improved user interface for things like the menus and swiping motions to change between screens
- autodetection of your country by using your device’s GPS (rather than scrolling for your country’s name in a list)
- improved language options for 7 languages (English, Dutch, German, French, Italian, Portuguese and Spanish)
Travel agencies struggling to adapt to the rapid movement of customers to mobile solutions can now offer their own app that has full search, booking, mid-trip, and post-trip functionalities by iPhone or Android devices—and soon a version in HTML 5.
As we reported previously, Amadeus has already signed up travel agencies to use the mobile product, including BTS Travel Experts in Belgium. BTS Travel Experts had so much success with this application that in November it was awarded the Belgian travel industry innovation award 2012.
Amadeus is using a revenue-sharing model for m-Power, such as making mobile notifications a revenue generator. The app is designed with space for promotional messages that agencies can customize for upselling based on the demographic of the user.
Sound of Data says that future iterations in app design should come more quickly from here on out because the company has migrated m-Power to a stand-alone backend platform. It has slated to build capabilities for hotel, car and rail reservations; location-based content that will sell geo-location relevant tours and activities, restaurants, and transportation.
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The company has also has also built its own tool for distributing branded iOS and Android apps.
This is really interesting Kamilla, It looks like these apps are going to be very beneficial to the tour operators and travel agencies. Much more efficient so helping the company and the consumer!! Amadeus is really thinking thoroughly about their market and although technology can create implications, these companies need to make sure that they are moving forward in regards to it, so this is a good way about doing it!
ReplyDeleteGood find Kamila! Travel and tourism companies making apps is proving to be a very popular trend having a big impact on the industry. I have also found a couple of articles were travel and tourism providers have made apps to provide customers with a better experience, making their travel more easier and less stressful. Take a look if you can! :)
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